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AVA is a token used to access blockchain based loyalty benefits for travel, and it also supports voting inside the AVA community.
Category | Loyalty and travel token |
|---|---|
Launch year | 2017 |
Platform | Ethereum (ETH) |
Date added | 2018-05-28 |
Consensus mechanism | Not specified for this token in the provided context |
Max supply | 100,000,000 |
Circulating supply | 72,161,693 (current supply) |
Main use case | Travel booking loyalty, discounts, rewards, and community voting |
Tags | hospitality, marketplace, medium-of-exchange, payments, ethereum-ecosystem, solana-ecosystem, tourism, fantom-ecosystem, bnb-chain-ecosystem, binance-ecosystem, binance-listing |
Token type | Token |
Crypto data and labels can change over time. For important decisions, double check the latest project info and market data.
Travala (AVA) is for you if you like to travel. Because then you've probably used a comparison website before. Here you can compare different accommodations and flights. Handy, because that way you can quickly find the cheapest or the best choice that suits you. Travala is an OTA (Online Travel Agency). The platform is a comparison website for flights and accommodations, but completely decentralized and focused on cryptocurrency. After all, Travala runs on blockchain. This makes it possible to pay for flights and accommodations, such as a hotel or apartment, with crypto. Travala.com supports payments with more than 30 different cryptocurrencies, including its own token AVA. This token is central to the platform. When you buy an airline ticket or hotel with AVA tokens, you join the loyalty program. And that can make you a lot of money, as users can receive up to 40% discount. It is also possible to earn free rooms, flights or upgrades through the loyalty program. Of course, the discounts you can earn through the loyalty program are much needed. It is no secret that Travala has many competitors, who mainly operate centrally. Therefore, they will have to differentiate themselves from the rest, and they cannot do that just by accepting crypto payments. What can you use Travala (AVA) for? You can use Travala when you are looking for flights and accommodations that you would like to pay for with crypto. Normally, you pay for these products with fiat currency on websites such as Booking.com, Expedia and TripAdvisor. However, more and more people are holding crypto and would like to pay with it as well. So they can turn to Travala's platform. The advantage of Travala is that prices are displayed more transparently and you often pay lower fees. This is because of the loyalty program Travala has set up. But also because Travala works in a decentralized way. In fact, large centralized companies charge high service fees and do not provide insight into how these costs were arrived at. As a user, you have no choice but to pay these costs. You won't find these hidden costs at Travala. They show you why you pay fees and how these fees came about. Then again, they are much lower than the fees you pay at large central platforms. Of course, Travala can also work to the advantage of hotel owners. Normally they receive lower revenues when someone books through an intermediary, but this fee is many times lower with Travala. SMART Program: Travala's loyalty program We have already briefly talked about Travala's loyalty program. This program is called SMART and offers travelers many benefits. To join the loyalty program, you need to create an account on Travala's website. Creating an account is free and easy to perform. After you create an account you will immediately receive a 10% discount on every booking you make. To make a booking you need crypto, which you can store in the Travala wallet. You receive a 5% discount when you place AVA tokens in the Travala wallet. The number of tokens you keep in the wallet determines how much extra discount you get through the SMART loyalty program. You can read more about Travala's SMART Program here. The AVA token So AVA is Travala's own cryptocurrency, while you can pay with more than 30 different cryptocurrencies on the platform. Even though you can also make your payments with many other crypto currencies, you will receive an extra discount when you choose the AVA token. This makes purchasing the AVA token interesting. In addition, the AVA token is used for speculation. Crypto traders buy and sell AVA in hopes of making a positive return on their investment. How does Travala work? The platform runs on the NEO blockchain, which is not common for most decentralized applications. This blockchain is suitable for quickly making payments between cryptocurrency and fiat money. On the website, users can compare flights and accommodations, and then pay for them on the same website. Hotels therefore also receive their earnings, if desired, in fiat currency. Thus, they are not dependent on the volatility of cryptocurrencies. Travala has 8 partners and more than 550,000 hotels listed on their website. These hotels are located in 220 countries. Meanwhile, the platform has more than 15,000 users. Where to buy Travala (AVA)? At Coinmerce you buy Travala (AVA) with iDEAL, SEPA, Giropay, MyBank and credit card (Mastercard and Visa). Buy Travala (AVA) in the Netherlands and Belgium at Coinmerce. For the use of these payment methods you pay no deposit fees by the way. Here you buy Travala (AVA) by indicating in the purchase window how many tokens you want to purchase. It is also possible to enter a euro amount and we will calculate how many tokens you can buy with it. You can buy Travala with a normal order, stop-limit order or repeating order. The latter is especially useful if you want to invest in AVA periodically without having to buy the tokens manually. Before you can buy AVA tokens, you need an account with Coinmerce. Click here to create an account.
You can store the AVA token in almost any wallet. When you buy AVA from Coinmerce, we immediately move the tokens to your personal crypto wallet found in your account. Here you can leave your AVA tokens safely, because Coinmerce keeps most of the tokens in cold storage. You can also store your AVA tokens on cold storage yourself by sending them from Coinmerce to a Trezor or Ledger hardware wallet. To do this, you must first verify the wallet address of your hardware wallet. You can easily do this yourself within your Coinmerce account.
Some crypto tokens earn rewards through staking, but in the provided context AVA is mainly described as a loyalty access token. That means the core value is tied to using AVA inside the loyalty program, not necessarily locking it for network rewards. A simple way to understand it is this: you hold AVA, then the ecosystem can apply rules that grant discounts, cashback style rewards, gated access benefits, and voting rights based on loyalty membership level. If you are considering using AVA for benefits, look for the program rules that explain eligibility and how membership level is determined. That is usually where the real day to day experience is decided.
Because CoinMarketCap lists AVA as operating on Ethereum, AVA balances and transfers are handled through Ethereum token smart contract logic. When you move AVA, the blockchain records that change in ownership. Smart contracts are programs stored on the blockchain. They can enforce rules like who can use AVA for a discount, and what voting rights are enabled for a given membership level. This matters for risk awareness. If smart contract rules change or if a contract has security issues, the way AVA can be used may be affected.
The ecosystem description includes governance, where AVA grants voting rights based on Smart loyalty membership level. That means voting power is not only about owning tokens, but also about your loyalty status in the program. In a governance model, users vote on proposals, and the outcome influences how funds are used. Here, the description specifically references voting on how funds in the AVA Community Pool are spent. For a beginner, the key is to check how membership level maps to voting rights, and what kinds of proposals can be voted on. That helps you understand what governance actually changes.
AVA is described as powering travel booking perks, loyalty rewards, and travel NFT style collectibles. In practice, these benefits depend on the ecosystem being used by travelers and merchants. If fewer people book travel through the program, or if discounts and rewards become less compelling, demand for AVA can weaken. That can affect token price even if the technology still runs. So when you evaluate AVA, look beyond the token symbol and focus on the actual user journey, such as how you apply AVA to bookings and how loyalty rewards are delivered.
A neutral way to think about the future is to watch whether the loyalty and travel utilities keep expanding and staying consistent. The CoinGecko description mentions a plug and play approach for loyalty programs and includes ideas like AVA Deals and travel offers. You can also track whether governance participation grows, since voting rights are tied to loyalty membership. If more users reach higher membership levels, governance could become more active. Finally, keep an eye on how the token is used across platforms, because CoinGecko lists multiple ecosystem hints beyond Ethereum. Where the token can be used matters for real world demand. Crypto projects can change quickly, so verify the latest program details in official documentation.
If you want to learn about AVA (Travala), read all about it in the What is overview.
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