Crypto.com has entered into a historic partnership with the UEFA Champions League, becoming its first and exclusive global cryptocurrency platform partner. This multi-year partnership marks Crypto.com as the official global sponsor of the UEFA Champions League.

The aim of this collaboration is to enhance fan engagement in both the football and cryptocurrency worlds. This exclusive partnership with the UEFA Champions League, one of the most prominent competitions in the world, represents an important step in connecting consumers through globally recognized sporting events.

This is certainly not the first major collaboration that Crypto.com has announced. The company previously launched the famous Crypto.com Arena in Los Angeles, as well as partnerships with Formula 1, UFC, and the World Cup Qatar 2022.